Feel-Good Finance peels away the layers of niceties that hinder our ability to get real and talk about money.
“As a licensed therapist, I've seen first-hand the benefit greater financial education, resources and planning have on someone's mental well-being.”
Aja Evans is a board-certified therapist, speaker, and writer specializing in financial therapy. Armed with eternal optimism and a passion for helping others, Aja has been in the mental health industry for over a decade. After going through her own financial awakening, Aja made financial therapy a pillar of her work. Aja is determined to help more people break the taboo of keeping money and emotions secret. She strives to create a safe, comfortable, judgment-free place to begin working towards a better you. In addition to her practice, Aja is the president-elect on the board of the Financial Therapy Association and is the author of Feel Good Finance coming this December.
Aja is on a mission to get more people engaged in living their best lives while attuning to their thoughts, feelings, and behaviors around money. Outside of work, you can find Aja chasing after her two young children as they hunt down the next delicious place to eat.
Aja Evans is a board-certified therapist, speaker, and writer specializing in financial therapy. Armed with eternal optimism and a passion for helping others, Aja has been in the mental health industry for over a decade. After going through her own financial awakening, Aja made financial therapy a pillar of her work. Aja is determined to help more people break the taboo of keeping money and emotions secret. She strives to create a safe, comfortable, judgment-free place to begin working towards a better you. In addition to her practice, Aja is the president-elect on the Financial Therapy Association board and the author of Feel Good Finance , which is coming this December.
Aja is on a mission to get more people engaged in living their best lives while attuning to their thoughts, feelings, and behaviors around money. Outside of work, you can find Aja chasing after her two young children as they hunt down the next delicious place to eat.
Financial Therapy
Aja helps highly motivated clients improve their work life, self-esteem, and relationship with money. By understanding inner thoughts and behaviors, clients overcome barriers. Ready to transform your financial relationship? Let's connect and get started!
Individuals
Feeling overwhelmed by financial stress, work demands, or balancing relationships?
Couples
Are you and your partner struggling with money tension and seeking a shared financial life?
Group
Ready to transform your money story from anxiety to abundance in a six-week group program?
It’s time to get naked…
financially naked, that is.
Speaking
How you feel about money is more important than ever before, especially for women and people of color. Aja is passionate about empowering people to build generational wealth and close wealth gaps. This effort requires a combination of knowledge and communication.
Whether it’s your employee resource group or community, let’s take the next step and help your audience understand why keeping your money and emotions separate is a thing of the past.
Partnerships & Collabortions
In the Press...
New york times
“Money brings up a lot… It brings up a fear of being misunderstood, rejected, and judged."
TODAY.COM
Discussing ‘spaving,’ “You are saving money, but you are also spending more money than you originally intended and are leaving with more goods than needed.”
TEEN VOGUE
“The thing about financial trauma for people is that it really doesn't matter how much or how little money you have or make, it can still be traumatic... ”
TODAY.COM
“To be a DINK references a time when both individuals in a relationship are working without the fiscal responsibilities of children”
NEW YORK TIMES
“… people may feel ashamed that they are having money troubles… It’s a defense mechanism… but with financial issues, the more you avoid it, the worse it gets.”
Business Insider | April 2022
“Communication is key… If something could potentially lead to a fight, you probably need to have a conversation about it when tempers are not high…”
CNBC | January 2022
“When people aren’t able to pay their bills or their student loans as quickly as they should, there is a level of shame and sometimes guilt…”
The Knot
“Financial anxiety is an intense emotion of worry, stress, fear or anxiety that comes up when you are talking about or engaging with money or finances”
